The Sports Index ® sports stock market sports business gamified financial literacy
George Veras - 10-time sports Emmy producer, NFL Today alum
.png/:/rs=w:388,cg:true,m)
The Sports Index sports stock market and sports business news posted Friday after closing bell. Year-to-date performance chart for 12-index composite, individual indices, and related market sectors. Full list of charts in weekly newsletter and at STOCKS link

Superhero comics remain major film draws. Spider-Man: Brand New Day is "headed for $180M+ box office opening, best YTD," writes Deadline. The Spider Man franchise is owned by Marvel Studios, a unit of Walt Disney Co. (DIS:NYSE). The film is being released by Sony Group Corp. (SONY:NYSE). Two weeks ago, Toy Story 5 brought in $160 million in its cinema debut, reports Box Office Pro. Disney owns licensing rights to that as well. Anime and superheroes have sports-like auras. It can be generalized to fall under the umbrella of the supernatural, a lust in consumer demand for super-human feats of accomplishment. "Faster, higher, stronger" is the Olympic motto. That applies to athletes as well as our fictional superheroes
.png/:/rs=w:388,cg:true,m)
One of the standard-bearers of The Sports Index 25 pure-play sports stock market assets is sneaker and athletic apparel provider Nike Inc. (NKE:NYSE). This week, Nike posted fourth quarter and full-year fiscal 2026 results, per Businesswire. It topped earnings and revenue projections. However, NKE shares "fall after cautious executive commentary on demand," writes Bloomberg. "Don't be fooled by the headline: Tariff refund inflates Nike's FQ4 EPS, margin," writes Seeking Alpha. "Tariff refund lifts Nike earnings," per Guru Focus. "Tariff refunds could quietly supercharge corporate earnings," writes Los Angeles Times. Investors should keep in mind that the tariff refund is a one-time windfall and next quarter's financials will be based solely on revenues versus expenses. "Nike tops estimates but warns of further sales declines as China slump deepens," writes Investing.com, per Yahoo Finance. Demand for Nike products in China has taken a stark downward turn in recent months, most notably after the Trump administration's drastic tariff attempts. However, at least one analyst believes "Nike turnaround tested but 'this is the bottom,'" per Proactive Investors, via Yahoo Finance. Nonetheless, dominoes will collide. Stock of retailer JD Sports Fashion (JDSPY:OTC, JDS:LSE), which has a substantial distribution partnership with Nike, "falls on read-across from Nike warning," writes Proactive Investors. And how did investors react this week? The five-day chart tells the story.
Free! Sign up and receive The Sports Index sports stock market and sports business weekly news BULL-etin, feature articles, and additional content
We use cookies solely to enhance your user experience and track usage statistics. We do not share emails or any other user data with third parties